TRIFOLD BROCHURES

The FMA Recycle trifold brochure was created as a practical and visually engaging tool to promote environmental awareness and encourage community participation in recycling. Its primary purpose is to educate the public on the benefits of recycling, clearly outline the types of materials accepted, and provide easy access to contact information for those ready to take action. Designed to be both informative and inspiring, the brochure supports the brand’s mission of making sustainability accessible and part of everyday life.

The concept behind the design centers on the theme “Make Every Day Earth Day,” which reinforces the idea that small, consistent actions—like recycling—can lead to meaningful environmental impact. The color palette, drawn from the brand guidelines, uses deep greens and clean whites to evoke trust, cleanliness, and eco-consciousness. These colors not only align with the brand identity but also create a calming and credible visual experience.

The layout is thoughtfully organized into three panels: one for contact and credibility (including a customer review), one for education (explaining why recycling matters), and one for action (listing accepted materials). Visual elements like the recycling symbol, gear, and hand graphic reinforce the message of responsible waste management and community empowerment.

What makes this project particularly successful is its clarity and emotional resonance. It doesn’t just inform—it motivates. The combination of strong visuals, purposeful messaging, and personal branding makes this brochure a standout piece in your sustainability journey.